How do you help your business partners build a great web site that engages their prospects and converts them to customers?
1. Start with the business goal.
2. Develop a web site strategy that supports the business goal.
3. Make it clear to the customer what you want them to do once they are on your site.
4. Make the site attractive and easy to read, so consumers find the info they want quickly.
Once the site is built right, your business partners will see higher conversion rates. Search solutions in this environment pay for themselves really quickly, making it a win-win-win.
Knowledge is Power in the Field.